Friday, October 28, 2011

Protect Your Data Outside the Office

If you ever use public wi-fi (at the airport, at Starbucks), your business data could be exposed. Many sites, including Gmail and Facebook, don’t encrypt data, which means you could be operating insecurely. To ensure your data is secure, install a Virtual Private Network or VPN. It encrypts your data and keeps it safe no matter where you’re accessing it.

 

Source: Manta

Wednesday, October 26, 2011

Don't Be Two-Faced!

If you have established a nice logo and colors for your company, that's great! Now, it's important to use them consistently: On your website, business cards, vehicles and all visuals. If you don't do this, customers may not get the connection when you reach them with multiple touch points.

 

Source: Manta

Monday, October 24, 2011

MC Hammer Announces His Own “Deep Search” Engine

MC Hammer has announced WireDoo, a new search engine focused on “deep search” and relational topics.

Most search engines are built on links and keywords, explained Hammer at the Web 2.0 Summit in San Francisco. Google and other search engines aren’t as strong at connecting keywords to related topics — something he called relationship search.

Hammer explained a search for a car is not just about the car, but about the model, the mileage, the specs and even the zipcode (you likely want to buy from a local dealer). A search for a home is related to the surrounding community, schools, neighborhood condition and other related concerns.

“It’s about relationships beyond just the keywords,” Hammer said on stage.

To address this issue, Hammer launched WireDoo, with the tagline is “Search once and see what’s related.” The rapper and entrepreneur didn’t reveal much more about the search engine, beyond that it can bring up related topics to a search query in multiple verticals, including finance.

It’s important to note that Google Search does take into account keyword relationships, but Hammer believes that the search engine that his team has built — a project more than two years in the making — will prove to be more useful due to its focus on relational search.

WireDoo is currently in pre-beta, but we’re interested to see what Hammer and his team are going to do. Taking on Google on its home turf is almost an insane proposition, though, so it will take some secret sauce nobody else has ever found to take on the king of search.

 

Source: Mashable

Thursday, October 13, 2011

StumbleUpon Doubles User Base in 16 Months, Surpasses 20 Million Users

For a service that some say drives more traffic to websites than Facebook, StumbleUpon is not well known. However, user data that the company has released suggests that “stumbling” is on track to enter the mainstream vernacular.

Reward Your Employees Work Efforts

Many employers feel a paycheck is thanks enough. But a simple word of appreciation can go far toward motivating employees. Recognition makes them feel successful and often leads to them working harder. And understanding what motivates your employees can help you with retention and make your business a great place to work.

Source: Manta

Wednesday, October 12, 2011

PayPal Seeks to Become the Web Payment System to Rule Them All


eBay is set to unveil PayPal Access, a service for letting users use their PayPal accounts on other websites without the need to register an account or a credit card.